Peak Skis Company has announced a new Senior Director of Innovation and Business Development in JT Holmes, a talented skier, aerial sportsman, stunt coordinator and friend of Bear Grylls.
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Peak Skis’ founders Bode Miller and Andy Wirth say Holmes will make an excellent addition to Peak Ski’s Leadership team, describing a “shared ethos of innovation, performance, precision and grit” to develop new and exciting products for skiers.
Holmes will be tasked with leading the development and execution of the company’s strategic plans in product innovation and design as well as marketing-related programming.
By age 17, JT Holmes was already a sponsored big mountain skier. Holmes does not, however, tie himself down to one sport: He also partakes in wingsuit flying, skydiving and B.A.S.E. jumping. As a stunt actor, Holmes has appeared in ski movies as well as coordinated stunts for films such as Transformers 3, The Hangover 3, The Amazing Spider Man 2 and in Netflix’s 2023 release Heart of Stone.
